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ROAM LOCAL
LOGO & MARKETING COLLATERAL
Roam Local was a two day passion project, brief provided by @briefclub on Instagram.
'Roam Local is a holiday tour guide company (working across Europe) that require a logo and advertisement design, plus any extras!'
DESIGN BREAKDOWN
Europe highlighted in orange to indicate destination map.
'Roam' definition; To move about aimlessly/ unsystematically.
'Local' definition; Restrict to a particular area. Uniform/ rectangular.
Colour palette reflects rich, earthy terrain.
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